History of the Warthog

Our open letter to all original and new Warthogs - click here to read.

Poking fun at the various animal logos appearing on preppy clothing in the ’80s, Britches decided to put the ugliest animal they could think of on a shirt and the iconic Warthog was born, along with the slogan ‘Only beautiful to another Warthog.’

Britches never anticipated the Warthog would become so successful, but the anti-snob logo quickly became one of Britches’ best-selling items. The Britches style became known as 'preppy with an edge' or 'preppy with a middle finger' on college campuses in the 80s and 90s. 

The mission of Britches is to produce the highest quality gear at reasonable prices while focusing on our ecological impact. Every aspect of the operation requires the smallest environmental impact possible. We look forward to hearing your feedback & suggestions as we resurrect a great American style icon.

A Look Back